John Hardy, Graphic Designer, Fall - Spring 2016.
Led a 135-page editorial book design for a retail training guide to be distributed to all John Hardy employees at
our newly opened retail boutiques. In addition, with close partnership with the Creative Director, I concepted and
executed the creation of the chain motif to be featured in our packaging launch as well as creating the brand booklet
included with every purchase. Playing a strong role in ensuring brand vision and DNA is upheld through graphics, images
and typography, I designed mechanicals for top editorial placements, such as Vogue Magazine, press preview digital
invitations, seasonal lookbooks, leaflet spreads and brochures for top of counter print collateral for wholesale vendors.
SS16; Photographer, Robin Stein; Creative Director, Byron Kalet; Art Director, Amber Chandler